Linfield Admissions Materials

Linfield is a small college in McMinnville, Oregon. Working closely with the admissions team, we workshopped and collaborated to understand and clarify their brand voice, develop the messaging and tone, and design the look-and-feel of the admissions suite. I worked directly with writers directing content and tone and photographers art directing photo shoots. Prospective students loved the collateral and the authentic taste of Linfield and it won a few awards along the way, too. 

My work started with the RFP and the first look book, then extended to several additional admissions publications and materials. This continues to be one of my favorite projects to date!

Role: Creative Director and Lead Designer, including directing content, copywriting, and photo shoot direction and management.

(Work completed at Hub Collective)